WORKING with GUERRILLA AGENCY as creative on a brand overhaul for the north face Vectiv trail running product range.the campaign links the product performance and technology to high performance rally cars.

deliverables includeD a playbook and design system alongside a CGI short film, in collaboration with Already been chewed agency, showcasing the product techNOLOGY AND a live action film highlighting the Vectiv brand DNA.

I was responsible for look development for the CGI, retail design and additional 3D plates and assets for product still artwork and direction of product and model shot retouching.